Improving Maternal Mortality in North Carolina
Maternal mortality is too common in our country and North Carolina is no different. Once you layer the challenges women of color face in the healthcare system, the issue compounds. 4th Trimester came to us with an existing campaign that was designed around listening for the first warning signs that something is wrong with a […]
Standing Up for Rights With SALDEF
Facing a redistricting that would dilute the Sikh voting power in New Jersey, SALDEF partnered with BC/DC Ideas for a fast response. In this fast turn campaign, we worked to activate APA voters to add their voice to the New Jersey redistricting process. With a short timeline, the team achieved big numbers with a limited […]
Helping SALDEF Stand Out
Differentiating from the other organizations in your cause area is a real challenge for some nonprofits. SALDEF (Sikh American Legal Defense and Education Fund) worked with the BC/DC Ideas team to refine their communications strategy to find a clearer voice and tone. We also helped them identify major communications tools and processes that were impending […]
Paws4ever: Strategy and Message Guidance
Brands take constant care and attention. They must change and grow as the organization does the same. Paws4ever approached us because their brand and voice didn’t feel like them any longer. As an animal shelter and adoption location, pet training center, and a very large dog park they had so much to offer the community […]
Waterkeepers Carolina: Building a Consistent Brand
Communications success is mostly about consistency. Communications success is mostly about consistancy. See how consistent communication and smart campaigns helped Waterkeepers Carolina see major gains in engagement and followership across all social media channels in 2021. See how a measured approach to brand building pays big dividends. Building a Voice We started with the voice […]
Vaccine Communication
Frontlines of Vaccine Communication Since our founding in 2010, BC/DC Ideas has been on the frontlines of vaccine communication, helping parents, providers and patients understand the importance of immunization through social media and communications campaigns. Vaccine messages, campaigns and communication are some of our favorite challenges. Our team brings 12 years of experience in deploying […]
Audubon North Carolina: Carl the Traveling Cardinal
We have a confession. We’re nature nerds. Dawn can identify just about any bird that shows up outside our windows. We’ve loved working with Audubon North Carolina on their social media and communications, so we jumped at the opportunity to flex our creativity on a year-end fundraising campaign. From our experience interacting with the Audubon Facebook community we knew […]
Immunity Community: “Why I Vaccinate” Video Series
We believe that giving voice to the silent majority that make the choice to vaccinate will keep the positive chatter going about immunizations and help reassure new parents. As part of our second year with the Immunity Community program, we continued our evolution with the community. Year one was about recruiting and educating advocates. Now, […]
North Carolina Conservation Network: Strategic Plan
When it’s time to stop playing nice… You’ve gotta’ roll up your sleeves and get dirty! After an exploration, that’s exactly what we did for NC Conservation Network’s (NCCN) 10-Year Plan and Annual Report. Flipping the Project on its Head From our early conversations with NCCN staff, we could tell the 10-Year Plan was the star […]
North Carolina Coastal Federation: Awareness Is Key to Victory
How do you close the door on polluters in your community once and for all? After a successful grassroots campaign to Stop Titan, the concrete manufacturing plant that could have polluted the Cape Fear river in Wilmington, NC, NC Coastal Federation approached us to continue the momentum and close the door to polluters. It appeared […]
SHIFT NC: Teen Playbook
Background: In Gaston County, NC, a growing number of young women are taking control of their birth control choices. With The Playbook, they are encouraged to “find it and love it”. APPCNC’s team knew that talking with teens about IUDs and birth control implants would not be easy or fun, so with the help of nonprofit […]
North Carolina Early Education Coalition: COVID and education system
How do you tell the story of COVID-19’s impact on the early childhood education system when you can’t film interviews on-site? Harness the power of Zoom! We worked with the NC Early Education Coalition to conduct online interviews with childcare workers, parents, and coalition members and then used a little editing magic to pull together […]
St. Bernard Parish (SBP): Disaster Relief Volunteering
We had the privilege to partner with SBP on a social edia campaign to increase volunteers for disaster relief projects on North Carolina’s coast. With the COVID-19 pandemic putting in-person production on hold, the BC/DC Ideas team pivoted to using stock footage and images with on-screen text to bring the message home and increase their volunteer base.
MomsRising: Get Out The Vote
Motivating your audience to get out and vote can be tough, especially when they’re busy parents. We partnered with the NC chapter of MomsRising.org to produce a series of fun videos that encouraged moms to get voting on their to-do list! The video concepts were crowdsourced from the MomsRising community and star local mom advocates.
Duke Environmental Law and Policy Clinic
Telling stories is at the heart of what we do. We worked with The Duke Environmental Law and Policy Clinic at Duke Law School to share their impactful stories of work with organizations across NC in the fight for environmental justice. We criss-crossed the state from the foothills to the coast to show the important […]
Triangle Impact Video
We worked with the Triangle Impact board to discover ways to help them promote their unique story. Triangle Impact helps people find volunteer opportunities and provides a much needed volunteer workforce for nonprofits in the Raleigh / Durham / Chapel Hill area. As we learned more, we discovered that Triangle Impact does two things really […]
Cats Crash the Puppy Bowl!
We’re going to the Puppy Bowl! Every nonprofit wants to hear those magic words of being part of a national broadcast or news story. When Animal Planet selected SAFE Haven for Cats to be part of the annual Puppy Bowl broadcast, our team went into action, creating a communications campaign to leverage the most from […]
Capturing Princeville Rising
Celebrating and Supporting Resilience In this nonprofit video for the Conservation Trust for North Carolina, we meet the people of Princeville, N.C. who are utilizing conservation to build a resilient future. As extreme weather events impact communities across North Carolina, places like Princeville are finding innovative ways to rebuild with greater resilience to our changing climate. Background: In the oldest […]
Insights
Insights Lessons from the front lines of nonprofit communication. Blog Post Filter Health Communications Ideas News Nonprofit Toolbox Tips & How-Tos Filters Blog Post Filter Health Communications Ideas News Nonprofit Toolbox Tips & How-Tos All Posts Coaching & Growth From the beginning, our mission has been to improve nonprofit communications so the entire sector flourishes. […]
Immunity Community
Background: Washington State has one of the highest vaccine exemption rates for entry into kindergarten in the USA. This not only leaves kids unprotected, but also puts whole communities at risk of contracting and spreading nasty diseases. Vax Northwest, a public and private partnership, worked with BC/DC Ideas to create a communications campaign to amplify […]