Raise more money and manage your activities more effectively with Blackbaud’s Friends Asking Friends, the original and most trusted peer-to-peer fundraising solution.

Friends Asking Friends helps you empower your supporters, reach more people, and execute your events efficiently — all while using the most innovative event fundraising tools available for nonprofits. You’ll reach new levels of online fundraising success with a little help from your friends.

Friends Asking Friends — Results that speak for themselves:

Ready to harness the power of Friends Asking Friends?

Complete the form below and a Blackbaud representative will be in touch with you:

Beyond Event Fundraising

More than just an event-fundraising platform, Friends Asking Friends can support personal fundraising activities such as bake sales and birthday wishes. Your organization can quickly and easily launch an online fundraising site complete with email capabilities, configurable individual and team pages, donation and pledge support, and comprehensive reporting and bookkeeping services.

  • The average Friends Asking Friends participant sends 28 emails
  • Friends Asking Friends emails are opened over 90% of the time
  • Friends Asking Friends emails have a 55%+ click-through rate
  • 1 in 4 (25%) Friends Asking Friends emails result in a donation
  • Average online gift size: $60
  • Participants who use online tools raise 6x more than non-users

Inspiration Encourages Participation.

Create a compelling website to showcase your mission and inspire passionate supporters to fundraise on your behalf. Empower every supporter — from individual to team member to team captain — by providing them easy-to-use online fundraising tools. Request More Info.


Easy Story Telling. And Sharing.

Make it simple for your fundraising superstars to share their stories. Allow them to customize their personal fundraising pages with pictures, stories, and YouTube® videos. Personal pages can be easily shared with friends through unique and friendly web addresses (URLs). Request More Info.

Donations & Purchases Are Just a Click Away.

Accept online donations with secure transactions and PCI-compliant software. Processing transactions is a breeze through Blackbaud Merchant Services. Sell event merchandise that promotes your unique identity and brand. Request More Info.

Social Outreach Like Never Before.

Ensure your social-networking-savvy participants are able to easily reach out to their friends and families on Facebook®, Twitter®, and email — all enabled by Friends Asking Friends FeedRaiser features. Your supporters’ status updates and tweets will link directly back to their personal pages, bringing the conversation and activity back to your website and your mission. Request More Info.

Supporters that Go Mobile.

Now, peer-to-peer fundraising can go anywhere. Make it easy for supporters who are on the move to connect with you from their mobile devices. Extending your reach and communicating with more supporters is made simple through web pages that are enabled by mobile-ready technology. Request More Info.


Forward-Thinking Event-Management Tools.

Manage your events more efficiently with a turnkey solution that enables you to oversee all of your event activities, online or offline. Our SaaS platform allows everyone in your organization to access the centralized database from anywhere with a web browser, so they can easily manage participant, donor, volunteer, and sponsor activity. Request More Info.

Empower, reach, and manage your way to innovative event fundraising.

Blackbaud’s Friends Asking Friends portfolio includes three tiered packages at price points that are right for you, no matter your organization’s size or budget. Whether you need to get started, take your peer-to-peer fundraising to the next level, or focus on results, you can choose from:

One-Time Cost

(plus transaction & cc fees)

full-featured peer-to-peer fundraising solution

event administration, management, and reporting tools

over 25 free on-demand training sessions for administrators

choice of 7 professionally designed fundraising templates

social media links to Facebook®, Twitter®, etc.

enhanced design


10 hours of interactive design services


web page header bar with up to 3 links and a login box


visually appealing graphic web page header


enhanced fundraising progress bar on home page


your organization's Twitter® feed included on home page


optimized personal fundraising page


page layout restructured and optimized for donations


enhanced fundraising thermometer


visual highlight of fundraising total and donation button


restructuring of
giving levels


social media sharing powered by ShareThis®


integrated commenting powered by Facebook® comments


honor roll


event strategy consulting
(one time service)


analysis of historical peer-to-peer fundraising data


benchmarking & identification of growth opportunities


goal setting plus a review of key reports to measure progress


recommendations to help increase fundraising efforts


training on key reports & event management


setup Google® Analytics


2 hours of
post-event review and analysis