Aha Moment: Activate Good’s “Won’t You Be My Volunteer?”

Aha Moment: Activate Good’s “Won’t You Be My Volunteer?”

BeMyVolunteer Card2 square - Aha Moment: Activate Good's "Won't You Be My Volunteer?"

This is a post in our series of “Aha Moments” which feature great ideas from nonprofits and small businesses. These ideas are truly inspiring for anyone who wants to do more to engage your audiences on and offline. These projects were not created by BC/DC Ideas, we want to share them because a good idea cannot go to waste! This all part of our passion in amplifying your genius.

What a sweet idea! Activate Good, a Wake County-based volunteer match nonprofit, launched a contest this week to get people talking about their passion for volunteerism.

“Won’t You Be My Volunteer?” invites participants to share their volunteering love story for a chance to win dinner for two at The Melting Pot in Raleigh. These stories can be about how someone met their lover while volunteering, how giving of one’s time strengthens bonds between friends, or an ode to a volunteer experience that lights their fire.

What we love about this campaign is the pure communications and awareness strategy behind it. This is about sharing the joy and love of giving back to our community all while building awareness of Activate Good’s mission. Their mantra for the campaign is “Love + volunteering = all we need.” What is there not to love?

Steamy storytellers need to live in the Triangle area and tell their story in over 200 words. The story with the most votes wins. Enter your story here before February 28.

Read more about the contest on the Activate Good blog and get the official rules: http://activategood.org/media/blog/item/98-be-my-volunteer?.html

To learn about volunteer opportunities in Wake County, visit Activate Good’s online community at  http://activategood.org/community.html.

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Kate Runy


A passionate technical wizard, Kate thrives on managing online content, social media for communications, and development projects.  Kate is the workhorse of the team, pulling out amazing feats of content creation and management week in and week out. 

Prior to joining BC/DC Ideas, Kate coordinated website and social media content, communications, and advertising for Go Global NC and Alzheimer’s NC.

Things that make her happy: I love animals about as much as I love working for nonprofits.

Mishel Gomez Cespedes


Mishel brings a passion for video storytelling and quippy social media content to the team.  At BC/DC Ideas, she is most likely editing video or scheduling the next moving social media post for our clients.

Her ear for storytelling is her greatest asset. Mishel has a unique ability to assemble content into a concise story that moves audiences to action.

A graduate of Wake Forest University she spent a semester in Spain and years serving her community through the campus organizations. Now, she is putting her passion for good to work.

Brian Crawford

creative director

Mix equal parts nerd and creativity and that’s Brian. A natural problem-solver, Brian’s ability to cut to the core of any problem helps guide our creative team to the correct solution without wasted time or money. It’s the core, this little nugget of truth, that helps our clients take the next step with their audiences.

Brian gets the greatest joy out of helping our clients realize and connect with their story. He is a true believer that everyone and every organization has a compelling story to tell, you just have to listen with an open heart.

Things that make him happy: Hanging out at the park with family, toddler-speak, hitting the focus pull, and good coffee.

Dawn Crawford


The engine behind BC/DC Ideas, Dawn has dedicated her career to good. Dawn brings her considerable experience and expertise to helping elevate the nonprofit sector. Our team’s lead strategist, Dawn is often seen leading our IdeaStorms, penning communications plans, or checking in with clients.

Before launching BC/DC Ideas in 2010, she earned her chops in 10+ years of communications leadership roles for public health, healthcare and youth-focused nonprofits. Working for nonprofits is Dawn’s dream job, and she loves that her 40+ hours a week make the world a better place.

Things that make her happy: A glass of champagne to celebrate big wins, Basecamp, living in the South, seeing the world, and a well-formatted spreadsheet.