Inaugural @NPBaton Reaches Halfway Mark

Inaugural @NPBaton Reaches Halfway Mark


It’s no secret that our team loves Instagram and photos:

So naturally, it’s been a delight for us to host the Nonprofit Baton and watch it grow. The NP Baton is a collaborative photo project that lives on Instagram and Tumblr, and shows how amazing (and fulfilling!) work in the nonprofit world can be. Nonprofits from all over the country have taken over the NP Baton Instagram account, and given the world a glimpse into a day in the life of their organization.

The project kicked off on March 1 with our very own Dawn Crawford, and if you’ve been following the NP Baton, you’ve seen some pretty inspirational images during the first half of the month. Projects like these help remind us why we love the work that we do.

A huge thanks to all the organizations that have contributed to the NP Baton so far! If you missed the sign-up for March’s baton, good news! The project has been so well-received that we’re opening up dates in April, click here to sign up.

Want to learn more? Visit and join in the fun on Instagram @NPBaton.

Here are just a few of our favorite Instagram snaps from the NP Baton’s first fifteen days:

Food Bank of Contra Costa and Solano


James V. Brown Library


Allegro CSA

Center for Comprehensive Health Practice

Some of the many faces of @cchp_healthcare #nonprofitworkers are the best

A photo posted by Nonprofit Baton (@npbaton) on

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An award-winning expert on nonprofit communications and creativity, Dawn is ready to speak at your next gathering. 

Kate Runy


A passionate technical wizard, Kate thrives on managing online content, social media for communications, and development projects.  Kate is the workhorse of the team, pulling out amazing feats of content creation and management week in and week out. 

Prior to joining BC/DC Ideas, Kate coordinated website and social media content, communications, and advertising for Go Global NC and Alzheimer’s NC.

Things that make her happy: I love animals about as much as I love working for nonprofits.

Mishel Gomez Cespedes


Mishel brings a passion for video storytelling and quippy social media content to the team.  At BC/DC Ideas, she is most likely editing video or scheduling the next moving social media post for our clients.

Her ear for storytelling is her greatest asset. Mishel has a unique ability to assemble content into a concise story that moves audiences to action.

A graduate of Wake Forest University she spent a semester in Spain and years serving her community through the campus organizations. Now, she is putting her passion for good to work.

Brian Crawford

creative director

Mix equal parts nerd and creativity and that’s Brian. A natural problem-solver, Brian’s ability to cut to the core of any problem helps guide our creative team to the correct solution without wasted time or money. It’s the core, this little nugget of truth, that helps our clients take the next step with their audiences.

Brian gets the greatest joy out of helping our clients realize and connect with their story. He is a true believer that everyone and every organization has a compelling story to tell, you just have to listen with an open heart.

Things that make him happy: Hanging out at the park with family, toddler-speak, hitting the focus pull, and good coffee.

Dawn Crawford


The engine behind BC/DC Ideas, Dawn has dedicated her career to good. Dawn brings her considerable experience and expertise to helping elevate the nonprofit sector. Our team’s lead strategist, Dawn is often seen leading our IdeaStorms, penning communications plans, or checking in with clients.

Before launching BC/DC Ideas in 2010, she earned her chops in 10+ years of communications leadership roles for public health, healthcare and youth-focused nonprofits. Working for nonprofits is Dawn’s dream job, and she loves that her 40+ hours a week make the world a better place.

Things that make her happy: A glass of champagne to celebrate big wins, Basecamp, living in the South, seeing the world, and a well-formatted spreadsheet.